There are two aspects of human nature that are always fascinating to me. The first is that people, generally speaking, rarely take immediate action when they have a positive customer experience. The second is that people, again generally speaking, rarely like to say bad things to someone’s face. Combine those two aspects of human nature [...]
Archive for the ‘Social media’ Category
If you tell, expect to talk.
It will not take you long to figure out that there is some deeper issue feeding this rant, so I might as well put it out there now. I have a very complex and stressful family situation at the moment, and it’s what made me realize just how many times I’ve told – but didn’t [...]
They want to hire you AND your best friend.
A recent Tweet string with @wileyccoyote inspired this post. It went something like this…
I am not currently in the job market looking for a position, but I was as recently as January 2010. I also have many (more than I can count on one hand) friends and family members in the job market. And, many [...]
2010 – the ‘tion year for community & social media
While working on a community strategy presentation last week, I created a slide titled, “2010 — the ‘tion year.” You know — as in…organizaTION, integraTION and proliferaTION. It was my attempt to tie together and simplify the disparate activities that are going to clutter social media and community strategies in 2010.
2010 is a pivotal year [...]
Community does NOT need a Kitchen Sink
Let’s face it.
If you are an enterprise with a traditional website, your community is probably now the most trafficked section – especially if you are doing any support or product idea sharing. It is going to be very tempting to add a bunch of “stuff” to your community just to get it some exposure by [...]



