Archive for the ‘Social media’ Category

What is the one item you need in your 2010 marketing/brand budget?

December 6th, 2009 3 Comments

What is the one item you need in your 2010 marketing/brand budget?
I’ll give you some hints.

Apple has used them for many, many years.
They come in varying shapes, colors and sizes.
They are typically affixed to things.

Have you figured it out yet?
Did you guess notebook bumper stickers?
That’s right. Notebook bumper stickers. The rainbow Apple logo was designed [...]

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Posted in Social media, Work | Tags: ,

Six finger silent treatment for marketers

November 12th, 2009 No Comments

During the pilot of “Cougar Town” (Judge me. It’s OK. I think it’s a funny show!) Courtney Cox gets angry at one of her co-stars and holds up six fingers. Five on one hand and just the thumb on her other. Her co-star quickly retorts, “Oh, what? So now we’re not talking for six minutes?” [...]

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Posted in Friends, family and me, Social media, Work | Tags:

What were YOU doing two Thursdays ago? It’s tied to your social media success.

November 10th, 2009 2 Comments

Before getting to how this post relates to success or failure in social media, I have to set a bit of context.
Self-inflicted memory loss – seriously?
You see, I have a good friend who amazes me. He remembers the most specific details about all the people in his life. He can rattle off birth dates, phone [...]

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Posted in Social media, Work | Tags: , ,

It’s like walking with a lit match

November 3rd, 2009 2 Comments

Light a match and walk with it. Walk too slowly and the matchstick burns quickly. You will end up with burnt fingers. Walk too fast and you will extinguish the flame. The key is to keep an eye on the environment around you and walk at a steady enough pace to keep it burning long [...]

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Posted in Social media, Technology, Web marketing, Work | Tags:

When was the last time you quid pro quo’d?

October 30th, 2009 No Comments

QUID PRO QUO
A friend inserted this phrase into my daily vernacular a few years ago. According to Wikipedia it is, “(From the Latin meaning “something for something”)[1] indicates a more-or-less equal exchange or substitution of goods or services.”
It’s a phrase that runs through my mind a lot lately and prompts me to ask — when [...]

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Posted in Friends, family and me, Job search, Social media |
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